Promotions and new products
Constant innovation leads our company forward. Therefore, we continuously seek ways to activate the market with our products and promotions. The New Year’s campaign for the most popular beverage in the world enabled loyal Coca-Cola fans to obtain magical polar bears. We constantly strive to meet the needs of our consumers by creating new products and flavours. In the past few months, we have enriched our brand portfolio with functional juices such as
neXt Bodytime
, and also with new flavors such as neXt classic grapefruit and JOY elder.
Social responsibility
Working in partnership with our local community we can develop our business and improve the quality of life wherever we operate. Each year, we strive to enrich the life of our local community through traditional and long-term projects and employee voluntary engagement in the framework of health and social care, culture, education and sports.
read more Visit us
Coca-Cola HBC Serbia has been welcoming organised groups of visitors since 2005. From schoolchildren and university students to consumer groups, visitors enjoy seeing how their favorite beverages are made and learning more about one of Serbia’s leading businesses.
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Five years of Good Will
Coca-Cola Volunteer club was established in 2004 with its mission and objective to cherish and spread the spirit of good will among people, but also to promote corporate responsibility, active participation and personal engagement in the community we operate in. The first Day of Good Will brought together 80 employees and, over the last 5 years, our Volunteer Club has engaged up to 300 members from Coca-Cola Hellenic, Fresh & Co and Vlasinka.
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For the sixth year in a row, the celebration of “Danube Day” was organised aiming to educate and raise awareness of the importance of preservation of the river ecosystem influencing the future of more than 80 million people
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Employer of the
year 2008
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